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Oxytocin in Women…its true value.

As women we are the nurturer

and in the 21st century this nurturer is being seen more and more in leadership roles; is this due to oxytocin release in women.

Women Entrepreneurs are starting to lead the way in the business world.

Women entrepreneurs have been moving away from the old movement that we have to remould ourselves using these quite stark positive affirmations….



…this is okay for men; saying these statements releases adrenaline which promotes a fight or flight response in their system. So yes for men this does help to them to achieve and become successful, however we are women.

…as for women,

using a more feminine approach to these affirmations can help us to achieve and become successful and feel just as feminine on that path to success.

As compassionate nurturers we do not naturally enjoy being in constant states of “fight or flight” we are more “care and befriend,” so we need to say to ourselves more feminine statements which releases oxytocin in women….

“I trust that now is right for me to embody my success”

“My feminine energy is beautifully balanced”

Oxytocin in women, now being called the prosperity hormone, seems to be the basis for women’s success in business.

We are more “care and befriend,” and this is how we achieve and become successful. Yes we release adrenaline and that is for the times when we do need to use the fight or flight response, like when we are walking in the yard and we are confronted by a snake….yes fight or flight and hopefully we will choose flight.

Women who use the adrenaline approach tend to burn out easier and these women do not remain tapped into their own selves.

So how are women successful with business;

what is this “care and befriend”; well in women we have this wonderful hormone oxytocin.

Oxytocin is the hormone released in the most precious time of their lives – during childbirth, to open our cervix to allow our new baby to pass through the birth canal to be born, this process is not a comfortable one and this natural release of oxytocin gives women the ability to cope with childbirth.

The “gas” is okay too.

Also this chemical inspires a woman’s bonding mechanism with her partner, with her children and during times when other forms of bonding occur such as in building business relationships.

Oxytocin is referred to as the prosperity hormone and with its release, recently the chemical effects have been found to influence social behaviour in human bonding.

It may be involved in the formation of trust, empathy and generosity in personal relationships because it reduces anxiety and fears.

Today’s world of business is very focussed on developing business relationships and the release of oxytocin in women is proving that women entrepreneurs are on the rise and growing.

If you read our post on Women Entrepreneurs this article helps to understand why women are so successful in business.

One Response to “Oxytocin in Women…its true value.”

  • Bryan Post says:

    Oxytocin in women as it relates to business is topic that is very important. It will definitely be interesting to see what future research seems to prove about how vital oxytocin in the business community. Paul Zak is undoubtedly leading the way in this research. Perhaps its a changing paradigm in the business world with less emphasis on testosterone and more emphasis on oxytocin, or perhaps we are now realizing the importance of finding a balance.

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